On the path to results-oriented business transformation, banks must commit to creating valuable, insight-driven experiences for all customers. This includes identifying experience gaps and responding with solutions that drive not only competitive advantage, but also stronger customer relationships and brand affinity.
In this piece from SapientRazorfish, we explore opportunities for banks to create business impact by becoming more accessible to the 285 million partially sighted and blind people worldwide. Read on to learn about:
- The current state of banking for the visually impaired
- Relevant technological advances
- Five steps to more accessible services