Razorfish China Cited as a "Leader" among Digital Agencies by Independent Research Firm

February 2, 2015

Razorfish China Cited as a "Leader" among Digital Agencies by Independent Research Firm

Razorfish, the world leader in helping global brands drive business transformation, announced today that Razorfish China was named a “Leader” among digital agencies in China.

Razorfish China was among the eight select companies that Forrester Research, Inc. invited to participate in The Forrester Wave™: Digital Agencies in China – Strategy and Execution, Q1 2015. The January 26, 2015 report was authored by Analyst Xiaofeng Wang.

The report identifies four “waves”: leaders, strong performers, contenders and risky bets – evaluated on the range of digital services offered, understanding of the Chinese market and client retention and acquisition. Razorfish China received a “Leader” status, with among the highest score in the “account management” category.

“We have worked hard to offer our clients a full spectrum of services across digital marketing, and to help transform their business in the region. We feel honored that Forrester has recognized Razorfish as a Leader in the The Forrester Wave™ for Digital Agencies in China,” said Esther Yang, CEO of Razorfish China.

About SapientRazorfish

SapientRazorfish part of Publicis.Sapient is a new breed of transformation partner designed to help companies reimagine their business through radical customer-centricity. With more than 12,000 people and 70 offices around the globe, our capabilities span growth and business model strategy, new product and service innovation, enterprise digital transformation, IT modernization, omni-channel commerce, customer experience strategy, change management, digital operations, digital innovation, data strategy and advanced analytics.

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