As SVP and Managing Director, I have the honor to lead the SapientRazorfish and DigitasLBi business in Continental Europe. It is my job and passion to position us as the transformation partner helping international organizations reimagine their businesses through a radically customer-centric approach.
I am responsible for the DACH region, Italy and the Nordics. The merger and integration of digital agencies SapientNitro and Razorfish to create SapientRazorfish was a big challenge that we overcame as a global team, and I am very proud to have been a part of that joint success.
Additionally, I was appointed president of the GWA — the German Association of Communications Agencies — in November 2013. In this assignment, I focus on a collaborative client approach, the promotion of young professionals and mutual respect and solidarity among the GWA member agencies.
Prior to joining SapientNitro in 2005, I was part of Capgemini’s management board responsible for the telecom, media, and networks sector in Germany. I hold a degree in Industrial Engineering from the Technical University of Berlin and have over 20 years of experience as a consultant.